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LP971 keep calm © Leeds Postcards 2008

Inspired (our one not including the crown of George VI) by Ministry of Information poster designed and produced, but not distributed, in 1939 at the beginning of the Second World War (1939-1945).

At the time people were issued with gas masks in preparation of German gas attack and the poster was in preparation for such an emergency. The gas attack never happened and the poster was held back. Its clear confident common sense however is as effective now as it would have been then, invoking the famous British wartime spirit - that famous stiff upper lip and capacity for forbearance. We need it now....

 

 

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